Creative Strategy
We design ads that will make your brand stand out on social media and finally take your campaigns to the next level.
We create ads that will make your brand a must-have on social networks and finally get your campaigns off the ground.
Competition on social media is more intense than ever. Costs are rising, and users scroll past content deemed uninteresting
As a result, with poor creatives, your campaigns have no chance of performing.
You provide us with access to your Meta account and to your assets
(brand guidelines, images, videos, GIFs)
We develop a creative strategy
by conducting an in-depth analysis of your brand
We design and send you creatives that align
with your strategy
We analyze their performance and adapt our design plan:
Produce variations of the most effective creatives
Get rid of underperforming creatives
Understand which angles aren’t working, and why
Rinse & Repeat
Performance is not achieved by chance.
It is obtained through a series of tests aimed at validating hypotheses.
The development of a creative strategy follows several stages
Brand analysis
(personas, product benefits, clients reviews)
Creative angle definition:
a different way to present your brand to your personas
Creative angles crafted into advertising concepts
Test plan definiton
(priorities, sequencing)
Graphic execution
Creative set up
and plan adjustment
We were hitting a bit of a plateau with our current Facebook ads and felt like we needed to improve our creative strategy.
That's when we turned to the Symetrics team, and their contribution was instrumental in producing creatives that not only generated a significant number of conversions but also delivered a strong ROI.
This resulted in some of the best performing Facebook ads we've run. If you're seeking a fresh perspective on your creatives, I definitely recommend their services.
Analysis of your brand
Performance analysis of your ads
Monitoring of competing creatives
8 creative recommandations
Included : Copywriting
Creative Strategy
Pack of 8 creatives
3 variations per creations, meaning 24 creations
Video, static,
carrousel
2 revisions allowed
recommended
Creative Strategy
Pack of 18 creatives
3 variations per creations, meaning 54 creations
Video, static,
carrousel
3 revisions allowed
recommended
In-depth analysis of your brand
Performance analysis of
your ads
Monitoring of competing creatives
8 creative recommandations
Included : Copywriting
Creative Strategy
Pack of 8 creatives
3 variations per creations, meaning 24 creations
Video, static, carrousel
2 revisions allowed
Creative Strategy
Pack of 18 creatives
3 variations per creations, meaning 54 creations
Video, static, carrousel
3 revisions allowed
We give a second life to your existing assets
We constantly monitor social media
We reconcile brand experience and performance
We never run out of ideas
2 rounds of revisions for the Pay as you go and Grow packages, 3 for the Scale package
It's a thorough process which involves determining the creative angles we want to test and the advertising creatives.
At the earliest, within 2 weeks, and for the complete delivery, 3-4 weeks.